(planned obsolescence)
Although the tone of the documentary "Ready to throw " can annoy at first hand by his solemn and dramatizing It is good to let slide gently to include mechanisms main growth company in which we operate, the planned obsolescence of products. Walk the camera through the history of the twentieth century and the four corners of the world, we offer a broad and teaching of the concept on which we all have at least one day face to face, unfortunately, poor product quality recently purchased and we have left hands, with the only solution spray and redemption. Here's the pitch:
"In Western countries, the plague cons of low-end products that must be replaced constantly. While in Ghana, one exasperated of computer waste in containers that arrive. This aberrant growth pattern that grows produce and throw even more did not start yesterday. By the 1920s, a formidable concept was developed: planned obsolescence. " A product that does not wear is a tragedy for business ," read one in 1928 in a journal. Gradually, it forced the engineers to create products that wear out more quickly to increase consumer demand. " At the time, sustainability was not a central concern s," Warner recalls Phillips, great-grand-son founder of the brand of the same name. But while the planet's resources are exhausted, nothing has changed. "The logic is grow to grow," said Serge Latouche, emeritus professor of economics at the University of Paris 11. Tour in France, Germany, Spain, Ghana and the United States, fed by numerous archives and interviews with, for guiding the test of a recalcitrant printer, this proof carefully uncovers the avatars of planned obsolescence and their implications. It also outlines other models: the decay advocated by Serge Latouche an industry that produces and infinitely recyclable, just like nature. A fascinating investigation, who, exasperated once passed, start thinking. "
The documentary is watching here
And if the themes of waste, recovery, recycling interests you I suggest you also take a turn to these items by here and here .
For photos, it Pieter Hugo .
Thank Gaetan
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